Ibrahim ElFar
Ibrahim ElFar
Tech Leader. Dad. Poet. Philosopher.

My name is Ibrahim

I want to make an impact.

I want to have fun.

I want to work with a diverse group of action-biased, customer-focused people.

 

Reach out!

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Who I am

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Leader

I lead technologists to make amazing products that have a big impact on customers and businesses. Love of my work and pride in my craft brings me balance.

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dad

I am the father of one son who fills my life with love and energy. He grounds me in the present, drives me to make wiser choices at work, and inspires my art.

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Poet

I am a poet. My most authentic form of expression is free form poetry.

At Work

Founder

I founded a number of products and teams each with a big impact.

  • OneAuth. Most recently I was the founding leader of OneAuth, the first party, cross platform, identity software development kit that is on a path to universal adoption by every major app at Microsoft.

  • MATS. I was a founding manager of MATS, the Microsoft Authentication Telemetry System, a telemetry library and pipeline that enables apps to report on key authentication events.

  • ICEBox. I also founded ICEBox, a diagnostics and customer support product that streamlines data mining, analytics, diagnostics, and response to customers reporting issues with authentication.

  • Cortana People Experiences. I was the founding architect and manager of the people experiences in Microsoft's Cortana, which displays information about people you meet gathered from a wide range of data sources.

  • Bing Data Modeling & Visualization. Finally, I was the founding engineer an lead of the data modeling and visualization effort in Bing that produced a number of products to monitor and diagnose the health and performance of the various services, components, and data centers of Bing.


Wide Range

I worked on a board range of products and technologies

  • Big Data and Insights. I was involved in building data pipelines, deriving insights, and creating visualizations for understanding key performance indicators in Bing, data center and service health in Bing.

  • Search, Relevance, Auto Suggest, & Browse. I delivered in Windows, Windows Store, and Windows Phone Store, breakthrough improvements in search result and auto suggest relevance leveraging, for the first time, Bing's API and search infrastructure.

  • Developer Experiences. I worked on developer experiences and infrastructure for Microsoft app developers to do authentication, for Bing developers to sign up their apps, for XBOX data providers to supply their data required to power speech recognition and search, and for Google developers to search, look up, and cross reference large scale codebases.

  • Integrated End to End User Experiences. The people experiences in Microsoft's Cortana and the identity experiences in Word, Excel, and PowerPoint were examples of end to end user experiences where my teams were responsible for the scenario even when we did not own many of the key pieces to the puzzle. Working across cultural boundaries, severely different technical standards and capabilities, we put together these pieces with great results.


Uncertainty & Steep Odds

I find that I thrive in uncertainty and situations where the odds are stacked against our success. Despite the anxiety that all this causes, I find that I am better engaged both emotionally and intellectually when faced with difficult adversity.

My anchor throughout is a balanced focus on customers, the needs of people around me, and our business objectives. Because I find they are most conducive to success, I am most passionate in environments that are action biased, nurture innovation, but that are also warm, inviting, and appreciative of diversity of perspective.

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Outside Work

 
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Mind

I have  a deep interest in, mindfulness, human psychology, neurosciences,  and how to best integrate the traditions and learnings into the workplace in a non threatening, productive way that leads to better business results.

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Cooking

I love to cook. Just like mom, cooking is an act of love and care. Cooking is an art and a challenge and an escape and a meditation.

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Gardening

I love to garden. I find solace, refuge, ease, love, and hope in the garden. I understand how plants grow but cannot help but feel it's magical.

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Leadership

I have an interest in leadership theories, trust, identity, and cultural transformations, the formally study of which also happens to help me get better results.

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Meditation

I have been meditating for over a decade, something that anchors me and enriches me spiritually.